March 2, 1960: Palmetto Broadcasting System, Inc. files
application with the
Federal Communications Commission for a construction permit
to build a new AM station on 1560khz at Lancaster, S. C.
March 28, 1962: The Federal Communications Commission issues a grant
Palmetto Broadcasting System, Inc. for the applied for construction
permit. The permit was for 1,000 watts day/500 watts critical
hours on AM clear channel 1560khz.
August 7, 1962: The new station commences broadcasting at 10:00
AM under the
call letters WAGL. While call letters are not required to stand for
anything, the call letters of WAGL were chosen to stand for
Weaving A Greater Lancaster...denoting the fact that Lancaster,
S. C. was, and is today, a predominantly cotton mill town. At the
time the Lancaster Plant of Springs Mills, now Springs Industries,
was the largest cotton mill in the world under one roof. The local
competing radio station that had begun broadcasting 11 years
earlier in Lancaster also chose call letters relating to the town's
main industry. Their call letters were WLCM to stand for
World's Largest Cotton Mill.
March 15, 1967: WAGL pushes the button on a new higher power.
come on the air in 1962 with an authorized power of 1,000 watts,
the owners saw the need for a greater coverage area and applied to
the FCC for a power increase to 10,000 watts. The application
was approved by the FCC after hearings were neccessary due to
objections by the ownership of WLCM and another competing
application in North Carolina. WAGL went onto the new higher
power of 10,000 watts at 9:00 AM on March 15, 1967. The
authorization was for 10,000 watts day/500 watts critical hours
operating on a non-directional antenna.
May 10, 1971: WAGL begins operation of a new antenna
system, with FCC
approval, that permitted operation at 10,000 watts during critical
hours. This new antenna system was a two tower directional
array that was used during critical hours. At this point WAGL
was permitted to operate at 10,000 watts from sign on to sign off
each day, using the new two tower array during critical hours and
a one tower non-directional antenna during daylight hours.
March 26, 1976: Palmetto Broadcasting System, Inc. applies to the
FCC to operate
WAGL at AM radio's top authorized power of 50,000 watts. The
instant application is for a four tower array to operate on two
directional patterns...one for critical hours and another for daylight
hours. The transmitter site must be moved from the present
location (in the same building with the studio/office, with the
towers across the street at 101 S. Woodland Dr. in Lancaster) to
a new location on Riverside Road in Lancaster County, approx-
imately halfway between Lancaster, S. C. and Rock Hill, S. C.
The FCC grants said application in April of 1978 and construction
June 15, 1979: WAGL begins program service at 12 noon on
the new 50,000 watt
facillity becoming one ot America's most powerful AM stations.
At that time WAGL becomes one of 136 AM stations in the U. S.
(out of a total of 5200+) to be authorized to broadcast at the top
power of 50,000 watts.
May 5, 1985: WAGL begins broadcasting in AM
STEREO. Stereo on AM was
a relatively new technology, having been approved by the FCC in
1981. There were no less than 5 techinal/engineering formats that
a station could use and some of the first stations to do it, such as
WBT Charlotte, N. C. chose the Kahn isolated sideband format.
After a couple of years went by it became obvious that the format
that was the most likely to become the universally accepted one
was the Motorola C-QUAM format. WAGL selects this format
and becomes one of the early pioneers in AM STEREO
broadcasting. It was a few years later that the FCC designated
the Motorola C-QUAM format as the industry standard.
April 15, 1998: WAGL begins broadcasting on the
internet. The technology of
computers had snowballed in recent years and the internet was
obviously the wave of the future. By this time computer technology
was rapidly working it's way into the broadcast industry like all
other industries. WAGL was now deep into computer technology
with all music and all commercials stored on computer hard drives,
and programing was now being done not by turntable to air and not
by CD player to air but by hard drive to air. It was a natural next
step to broadcast on the internet. The program service on the
internet was seperate from the one on the AM station. The
internet program format chosen was Southern Gospel Music. The
web site domain becomes www.southerngospelwebwide.com
and the transmission technology chosen was IP MULTICASTING.
At this juncture about 10% of the radio stations in the U. S. were
already broadcasting their on air program service on the internet.
However, all of these stations were using the old transmission
technology of UDP UNICASTING. WAGL chose the new
technology, which today is not yet totally in place on the internet.
The reason for this choice being made was that under udp
unicasting a station is limited to approximately 500 to 1,000
similtaneous listeners. Under IP MULTICASTING similtaneous
listenership is totally unlimited. On April 15, 1998 WAGL
becomes the first radio station in the United States to program
on the internet using the IP MULTICASTING technology.
WAGL and www.southerngospelwebwide.com have made
The Future: No radio
station; indeed, no one stands still. Either you make
progress or slide backwards. The future belongs to hard workers
and progressive thinkers. WAGL and it's people will endeavor
to be in this group.